Twingate, founded in 2019, helps organizations secure and manage access to their resources with a modern zero-trust approach.
Competing against established giants like Palo Alto, Checkpoint, and CrowdStrike, Twingate needed to rapidly build online exposure and credibility to appeal to IT decision-makers.
1. Limited Visibility: As a new company, Twingate had minimal online presence.
2. Establishing Trust: Convincing IT decision-makers to choose Twingate over well-known competitors required building trust and awareness.
We believed in the strength of the Twingate product. If top online publishers in the B2B cybersecurity space tried it, they would recognize its value and enthusiastically promote it.
Leveraging our strong relationships with leading online publishers, we expedited the process of introducing Twingate to key audiences.
The response was overwhelmingly positive, with publishers not only promoting the product but also providing valuable feedback that helped Twingate enhance its offerings and expand to support additional use cases.
We successfully secured premium placements for Twingate across multiple affiliate sites and key categories, including Zero-Trust, SASE, and enterprise VPNs.
Twingate - 1st position on expertinsights.com
Twingate - 2nd position on techradar.com
Twingate - 2nd position on strongdm.com
Twingate - 2nd position on cyberhaven.com
As one of the best products for the category on Google (This is also the result of Twingate’s SEO initiatives which are not related to our services)
Through strategic partnership building and targeted exposure, Twingate gained the visibility and credibility needed to stand out in a highly competitive market.
If you’re ready to scale your marketing efforts and have a monthly budget of $50K or more, let’s explore how we can help you achieve your goals. Reach out to us today to see if we’re the right fit for your growth strategy!
